SHIBUYA109 will open a virtual 109 called SHIBUYA109 LAND! SHIBUYA109 teams up with metaverse gaming company THE SANDBOX!

Otaku News

Fashion building “SHIBUYA109” will enter the metaverse NFT business in earnest. Teaming up with “THE SANDBOX,” a leading blockchain gaming platform, the company will open “SHIBUYA109 LAND”, a dedicated land and building on the SANDBOX metaverse. In the future, the company will develop original NFTs, mini-games where NFTs can be obtained, and an advertising business. Ayumi Ishikawa, a former NTT Docomo employee, was appointed president of SHIBUYA109 Entertainment, the operator of SHIBUYA109, last April, and will use its global name recognition to accelerate business on the Metaverse.